Living in an Augmented Reality

Looking back over the summer, it’s almost comical to re-read the sometimes-frenzied excitement at the possibility that the iPhone will support AR with OS 3.1. The possibility was exciting, even to those of us not trying to keep a small company afloat;  the idea that there would finally be a platform that would let us get our ideas, games and products to millions of eager customers was an unfamiliar feeling for those of us who have been doing AR for a (very long) while. And for the dozen or so small AR companies, surviving on contract work for movies web sites and eye-candy web advertising, it must have been intoxicating.
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